Don’t get caught with your shorts down is the message that TruShield Insurance is sending to small business owners, as one out of three Canadian entrepreneurs heads into the busy summer season without insurance coverage.
“Long days and hot nights often make for riskier summer business,” says Ilda Dinis, Head of Customer Innovation & Experience at TruShield Insurance. “Whether it’s a slip and fall on the patio or a power outage that spoils thousands of dollars’ worth of inventory, just one incident can lead to liability issues or significant financial loss.”
Yet, many entrepreneurs feel their operation is not big enough to need coverage, and others believe they’re sufficiently protected by their personal insurance.
“Small business owners are starved for time. Insurance is certainly not top of mind as they ramp up to take advantage of the summer rush,” adds Dinis. “However, seasonal businesses need the same risk coverage as year-round operations.”
From an accident to theft, a thriving business can go belly-up in an instant
This year, TruShield Insurance is diving deeper into some of Canada’s beloved summer industries to help entrepreneurs identify common risks and protect what they’ve worked so hard to build.
“A small loss can have a big impact on your business,” says Dinis.
“We want to make sure this summer’s entrepreneurs consider the risks involved in running a small business, and that they have insurance to protect them when they need it most.”
To learn more about TruShield Insurance and the solutions they can provide, check out the Insurance 101 section at www.trushieldinsurance.ca.
ABOUT TRUSHIELD INSURANCE
We are 100% Canadian and wholly owned by Fairfax Financial Holdings Limited.
As the first direct-to-consumer small business insurance provider in Canada, we are dedicated to educating Canadian business owners on the risks of running their business through industry-leading expertise, and serving them through affordable and flexible insurance solutions.
TruShield Insurance and TruShield Insurance logo are trademarks of Northbridge Financial Corporation, licensed by Northbridge General Insurance Corporation (insurer of TruShield Insurance policies).
SOURCE TruShield Insurance